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Brand

The Ladehase brand

A hare with a lightning bolt, a calm wordmark and a strong charging green. Everything for press, partners and signs.

Wordmark

The wordmark «ladehase» is always set in lower case. In running text we write «Ladehase».

Logo mark

The logo mark works in one colour, as app icon, as favicon and in the centre of the QR code.

  • Blitzhase (default)

  • Steckerhase

  • Blitzohr

Colours

One accent colour, lots of calm. Status colours always appear together with a symbol or text.

  • Charging green#16a34a
  • Charging green dark#22c55e
  • Ink#101411
  • Paper#f7f8f6
  • status-available
  • status-charging
  • status-occupied
  • status-offline
  • status-error

Fonts

Headings
Space Grotesk
Text
Inter
Numbers and code
JetBrains Mono 12.4 kWh

Use it correctly

Do

  • Leave enough clear space around the logo, at least the height of the «l».
  • Use the white wordmark on dark backgrounds.
  • Use the logo mark in one colour: charging green, ink or white.

Don't

  • Don't distort, rotate or add shadows to the logo.
  • Don't use gradients or other colours.
  • Don't set the wordmark in capital letters.

Downloads

Questions about use? Write to info@ladehase.com.